Did the company that owns the University of Memphis’ athletic department’s multimedia rights have the right to grant contractual rights to use head men’s basketball coach Anfernee “Penny” Hardaway’s name and image — and did it misrepresent that it did have those rights when selling marketing partnerships? Those questions will be answered in a recently filed federal lawsuit.The Reaves Law Firm, PLLC, a Memphis-based personal-injury law firm, filed suit earlier this month in a …